What is SEO and why does my small business need it?
SEO (Search Engine Optimization) is the process of improving your website to increase its visibility when people search for products or services related to your business on search engines like Google. For small businesses, SEO is essential because it helps potential customers find you online when they’re actively looking for what you offer.
Unlike paid advertising, SEO focuses on earning organic (non-paid) traffic that continues to flow even when you’re not actively spending money on ads. With 93% of online experiences beginning with a search engine, having strong SEO puts your business in front of customers at exactly the right moment – when they’re looking for you.
Our process to get you ranking
What Our Small Business SEO Service Includes
Our SEO services are designed to help your business get found online, attract more customers, and grow steadily. Here’s what you get when you work with us — everything you need to start ranking on Google, without the complicated jargon.
Website SEO Audit
A thorough review of your website to identify issues, opportunities, and actionable improvements for search engine visibility.
On-Page Optimization
Optimisation of your website pages, including titles, headings, meta descriptions, images, and internal links to improve rankings and user experience.
Content Optimization & Creation
We improve existing website content and create new content to attract more traffic and engage your audience.
Keyword Research & Strategy
We find the keywords your potential customers are searching for and build a strategy to target them effectively.
Local SEO & Google Business Profile Optimization
We optimise your Google Business Profile and local listings, making it easier for nearby customers to find and contact you.
Monthly Performance Reports
Receive clear reports each month showing traffic, rankings, and actionable steps to continuously improve your SEO results.
Pricing
Affordable SEO services that get your small business results
Statistics
The Power of SEO for Small Business: By the Numbers
75%
of users never scroll past the first page of Google.
68%
of online experiences start with a search engine query.
86%
of people look up the location of a business on Google Maps before visiting.
97%
of people learn more about a local company online than anywhere else.
How Long Does SEO Take to See Results?
SEO is a long-term investment, not an overnight fix. Unlike paid ads, where traffic stops as soon as you stop spending, SEO builds momentum over time — laying the foundation for sustainable growth.
For most small businesses, you can expect to see early improvements in 2–3 months, such as:
- More visibility for long-tail or local keywords
- Better Google Business Profile rankings
- Increases in website traffic from organic search
However, strong and consistent results usually take 6–12 months. This is because SEO involves:
- Google indexing and re-evaluating your site
- Building authority through quality content and backlinks
- Outperforming competitors who are also investing in SEO
Factors that affect the timeline include:
- Competition in your industry and location (a local café will rank faster than a national law firm)
- Current state of your website (brand-new sites typically take longer)
- How aggressive the SEO strategy is (more content, optimisation, and backlinks = faster results)
The good news? Once SEO starts working, the results compound over time. Unlike ads, you don’t pay for every click — your website becomes a 24/7 sales tool that keeps attracting customers even if you pause your efforts later.
Bottom line: SEO is a marathon, not a sprint. If you’re patient and consistent, it will deliver the best long-term ROI of any digital marketing channel.
Check out our FAQs
How long does it take to see results from SEO?
SEO is not an overnight solution. Typically, small businesses begin seeing measurable improvements within 3-6 months. Some changes, like technical fixes, can show quicker results, while content and link building strategies take longer to mature. We provide monthly reports so you can track progress from day one.
How much should SEO cost for a small business?
The cost of SEO for small businesses typically ranges from $500 to $2,000 per month, depending on your goals, competition, and current website status. Our affordable SEO packages for small business start at $XXX per month, making professional SEO accessible for businesses of all sizes.
Do I need ongoing SEO services, or can I just do it once?
SEO is an ongoing process, not a one-time fix. Search engines constantly update their algorithms, and your competitors are continuously improving their websites. Our ongoing small business SEO services ensure your website keeps pace with these changes and maintains or improves its position over time.
What makes your small business SEO services different from others?
Unlike large agencies that apply the same template to every client, we create custom strategies for each small business we work with. We focus on the specific tactics that will bring the best results for your particular situation, and we explain everything in plain language so you understand exactly what you’re paying for.
Do you guarantee first-page rankings?
No reputable SEO agency can guarantee specific rankings, as search engines ultimately control the results. What we do guarantee is that we’ll follow proven SEO best practices, be completely transparent about our work, and focus on strategies that have the highest probability of success for your business.
Is local SEO different from regular SEO?
Yes. Local SEO services for small business focus specifically on improving visibility in location-based searches and Google Maps. This includes optimizing your Google Business Profile, building local citations, managing reviews, and targeting location-specific keywords. For most small businesses, local SEO should be a primary focus.
Can I do SEO myself instead of hiring an agency?
While basic SEO principles can be implemented by business owners, effective SEO requires specialized knowledge, tools, and consistent effort. Most small business owners find that their time is better spent running their business while leaving SEO to specialists who can achieve better results more efficiently.