Free resources to grow your small business online

Melbourne small business website cheat sheet

Your website is, hands down, the most important asset of your business. The face of your company.

Your website is most likely the first chance you’ll have to make an impression on your potential clients or customers and, like it or not, they’re 100% going to judge the quality of your business based on the quality of your website.

What's included in this cheat sheet:

• Design practices that are hurting your rankings and how to improve them easily
• How the platform you developed the site on is actually repelling traffic
• What you 100% must do before making a website that will actually convert traffic



Why a mobile app will boost your small businesses revenue

In today’s digital landscape, a mobile app isn’t just an optional add-on — it’s a powerful tool that can transform your small business’s revenue stream.

What's included in this guidebook:

• The top 9 proven strategies that demonstrate how a mobile app can increase your sales and customer loyalty
• How to harness push notifications and in-app messaging to boost engagement and repeat business
• Why a mobile app enhances your brand visibility and customer experience, setting you apart from competitors

How to strengthen your google business profile

In today's digital landscape, having a robust online presence is essential for small businesses looking to thrive and attract new customers.

One of the most powerful tools in achieving this is a well-optimized Google Business Profile (GBP).

What you will learn from this 15 minute read:

• How to immediately rank higher
• What you can do to consistently stay at the top of searches
• How you do more than your competition by implementing 3 simple changes

How to Master Website Management for Small Businesses

Managing a website can feel overwhelming for small business owners. The right tools for performance, security, and engagement make it much easier to grow online.

This guide covers the must-have platforms and software to simplify website management and boost your digital presence.

What you will learn:



• Choosing the right platform (WordPress vs. builders)
• Easy tools for domains, emails, and security
• How to keep your site fast, safe, and trustworthy
• Using analytics and SEO to increase visibility
• Integrating marketing, social, and CRM tools

The SEO pricing guide every small business needs

Understanding how much SEO should cost can be confusing for small business owners. With prices ranging from affordable starter packages to high-end campaigns.

This guide breaks it all down so you can confidently invest in the right SEO strategy for your business.

What you will learn from this 13 minute read:

• The typical cost of SEO for small businesses in Australia in 2025
• The different pricing models (monthly, hourly, project-based, performance-based) and which suits you best
• How local SEO pricing compares to national campaigns
• Agency vs in-house SEO costs — and which delivers better value
• The risks of cheap SEO services and how to avoid costly mistakes

How to Learn SEO: A Plain-English Guide for Complete Beginners

Learning SEO doesn’t have to be complicated. With the right approach, anyone can understand how search engines work and start improving their website’s visibility.

This guide breaks SEO down into plain English, helping beginners build a strong foundation for long-term search success.

What you will learn:

• How to research keywords and understand user intent
• Simple on-page SEO techniques you can control
• Technical basics to help search engines crawl your site
• How to create quality content that earns trust and backlinks
• Ways to track results and refine your strategy over time