Website design & SEO agency Melbourne

Troov builds high-performing websites for Melbourne businesses, then stays on to manage, update, and grow them, SEO included, for about half of what a typical agency charges. Because a website that sits still falls behind.

  • Design
  • MANAGE
  • GROW .
Five gold stars above the multicolor Google “G” logo

TRUSTED BY BUSINESSES ACROSS MELBOURNE

Dark SUV driving across a desert with mountains in the background, large “LX 77” text overlaid.
Black icon of a person silhouette on a white background

Build. Manage. Grow. Your website, content, blogs, SEO, and Google profile. One agency. No loose ends.

Black user avatar silhouette in the top-left corner on a white background

About TROOV

We're the agency that stays after launch day.

Most web design agencies deliver a website and move on. Someone's got to actually stick around and run the thing. That's the whole reason Troov exists: one senior specialist doing the web design and the SEO, so your site doesn't quietly go stale the way most do.



Based in Melbourne, we work with established businesses who want website management that actually keeps a site performing, not a folder of login details nobody checks. Your website, content, SEO, and Google profile, handled by one person who knows your business, not a rotating account team.


Black user silhouette icon on a white background

Services

Web design and SEO. Everything your online presence needs, one agency.

Web Design & Development

Custom websites built to perform, not just look good. Every site is designed around your business goals, built for speed, and optimised for mobile. No shortcuts.

SEO

Getting found online takes more than a nice-looking site. We handle the technical and on-page SEO, the content, and the rankings, so the right customers actually find you.

Web Design + SEO

One senior specialist doing both the build and the ranking, so nothing gets lost between the person who designed your site and the person trying to get it found.

Local SEO

Your Google Business Profile is often the first thing a potential customer sees. We keep it optimised, current, and working, so local searches turn into calls.

Black user icon silhouette on a white background

how it works

From first conversation to a website that keeps delivering.

Every project follows the same process. No guesswork, no dragging timelines, and no disappearing after launch.

01

Discovery & Strategy

We start by understanding your business, your customers, and what your online presence actually needs to do for you.

02
Design & Build

Your website is designed from scratch around your goals, built for speed, and refined until it's right, not just approved.

03

Launch & Optimise

We handle the full launch: hosting, domain setup, SEO foundations, and your Google Business Profile, set up properly the first time.

04

Manage & Grow

This is where most agencies disappear. We stay on with monthly updates, fresh content, and ongoing SEO, so the site keeps improving instead of quietly going stale.

Black user icon silhouette on a white background
how it works

From first conversation to a website that keeps delivering.

Every project follows the same proven process. No guesswork, no dragging timelines, no disappearing after launch.

01

Discovery & Strategy

We start by understanding your business, your customers, and what your online presence actually needs to do. No generic questionnaires. Just a focused conversation that shapes everything that follows.

02
Design & Build

Your website is designed from scratch around your goals, built for performance, and refined until it's right. You'll see progress throughout, not just a big reveal at the end.

03

Launch & Optimise

We handle the full launch including hosting, domain setup, SEO foundations, and Google Business Profile. Everything is tested, live, and working before we hand over the keys.

04

Manage & Grow

This is where most agencies disappear. We stay on. Monthly updates, fresh content, SEO improvements, performance monitoring. Your website keeps evolving alongside your business.

Black user icon silhouette on a white background

PORTFOLIO

A look at what we build.

HVAC service website homepage with technician repairing an air conditioner in a modern living room

Melbourne's trusted landscaping and gardening company, we built their website and laid the SEO foundation to help them get found by local homeowners.

Legal firm website landing page with headline, two professionals, and a clean black-and-white layout

A cloud based accounting firm serving British Columbia, we designed their website and built an SEO foundation to support long term organic growth.

Premier Realty 1997 brochure cover with vineyard road and a bedroom/interior layout below

Elliement Creative

A bold, end to end creative and marketing agency site built to showcase their work and reach modern brands looking to stand out.

Black person icon with white head and shoulders on a blank white background

Who we work with

Website design & SEO for the industries we know, across Melbourne.

Website Design for Accountants

Your clients trust you with their finances. Your website should reflect that same professionalism, and be easy to find when someone's searching for an accountant near them.

Family planning website homepage with bold headline, smiling child photo, and plan feature tiles

Website Design for Dentists

Website Design for Electricians

Website Design for Carpenters

Website Design for Mechanics

Website Design for Mortgage Brokers

Every client gets a website designed around their business, not a template with their logo dropped in.

Black silhouette icon of a person on a white background

Get in touch

Ready to stop worrying about your website?

Book a free strategy call and we'll walk through what your online presence needs, what's holding it back, and what it'd take to fix. No pressure, no obligation.

Black user icon silhouette in the top-left corner on a white background

testimonials

My clients’ results are the clearest measure of our impact.

“Troov did a fantastic job creating the website for my business. Rowan really listened to what I needed and delivered a clean, professional, and user-friendly site. I've already received great feedback from clients and have seen an increase in inquiries.”

Hayley Thompson

Hayson Accounting

BC, Canada

“Great working with Rowan. Delivered a great website and is super helpful with responding to questions and queries.”

Daniel Hillier

EZPZ Property Management

Melbourne, Australia

AUSTRALIAN BUSINESSES THAT TRUST TROOV

Black user silhouette icon on a white background

INSIGHTS

Practical advice for growing your business online.

Dark webpage hero banner with teal and orange abstract waves and text: “How to write a website design brief.”

How to write a website design brief (plus a free template)

27 September 2026
How to write a website design brief a web designer can quote from: what to include, what to prepare before the build, and a free template to copy.
Website hero banner with teal and orange abstract background, headline about Melbourne trade businesses losing leads online,

Why Your Melbourne Trade Business Is Losing Leads Online (And How to Fix It)

1 June 2026
Is your Melbourne trade business losing leads? Update your website & Google profile to boost inquiries. Contact us for solutions!
hero banner with orange abstract waves and the heading “What Ongoing Website Management Actually Includes in 2026”

What Ongoing Website Management Actually Includes in 2026

25 May 2026
Understand ongoing website management for 2026. Improve your site with regular updates & SEO. Contact Troov Marketing today!
Show More
Can’t find your answer?

Browse all our FAQs here

Black person icon on a white background

QUESTIONS & ANSWERS

Frequently asked questions

  • What types of businesses do you work with?

    Established Australian businesses that already make money and are ready to invest in growing online. Usually that means one of three things: you built the site yourself and ran out of time, your old developer has gone quiet, or you're paying someone and have stopped rating the work. Brand-new businesses without a marketing budget yet aren't the right fit.

  • How can you charge less than a typical agency?

    An agency's price pays for account managers, junior staff and office overheads. Troov doesn't carry any of those, so you're paying for the work itself, not the layers around it. It's the same calibre of work at roughly half the price, because nothing is being cut.

  • Do I need to sign a long-term contract?

    No. Website builds are a one-off project, paid upfront. Ongoing work is month to month, with no minimum term and no setup fees. If the work isn't earning its place, you're free to leave. That's the point.

  • Do you only work with Melbourne businesses?

    Troov is based in Melbourne, but works with businesses anywhere in Australia. Most of the work happens over video calls, email and shared documents anyway. Being local helps when you want a face-to-face chat, but it isn't required.

  • Can I hire you for just one thing?

    Yes. Plenty of clients start with a website build and decide on ongoing work later, or come to us for ongoing work on a site they already have. The best results come when both are handled together, but it's your call. Have a look at the services to see what fits.